Middlebury Institute of International Studies at Monterey

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PSCI1160A-W19

Winning Elections

Winning Elections: Running Political Campaigns in Modern America
Despite the success of TV’s Selina Meyer or Leslie Knope, winning a campaign for elected office is a lot more complicated than a good stump speech and a great logo. In this course we will examine what it takes to run a modern American campaign, including the ins-and-outs of political advertising, speechwriting, campaign finance, polling, data, and field organizing. We will look to first-party accounts of particular campaigns, including Mo Udall’s Too Funny To Be President, David Plouffe’s The Audacity to Win, and live interviews with current office-holders, to determine which strategies may be most successful for 2020 presidential contenders. (American Politics)/
Course Reference Number (CRN):
11501
Subject Code:
PSCI
Course Number:
1160
Section Identifier:
A

Course

PSCI 1160

All Sections in Winter 2019

Winter 2019

PSCI1160A-W19 Lecture (Wessel)