Middlebury

IPMG8598A-S25

Strategic Communications

The course will explore the principles, evolution and professional practice of public relations with an emphasis on crisis communications. We will do so with a specific examination of the strategies, concepts and tools used to execute an effective public relations campaign or initiative. In addition, we will assess how to and counter harmful events or actions to a company's brand. The class do so with heavy emphasis on student participation and student interaction.
Course Reference Number (CRN):
22163
Subject Code:
IPMG
Course Number:
8598
Section Identifier:
A

Course

IPMG 8598

All Sections in Spring 2025 - MIIS