Middlebury

FMMC 1029

Culture Jamming/Media Actvsm

Culture Jamming & Creative Media Activism
In this course we will study the practice of cultural resistance in the US after the Cold War, focusing mainly on creative media activism (culture jamming, subvertising, hashtag campaigns, etc.) directed against consumer capitalism. Discussions will be informed by critical theory (Adorno, Ahmed, Jenkins) and will explore fiction film (Fight Club), artwork (Banksy, Rodríguez-Gerada), and activist campaigns (Adbusters). Which cultural resistance strategies have worked well and why? How have corporations and the government responded to them? Students will craft their own culture jams and, as a group, work on a creative media activist campaign.
Subject:
Film & Media Culture
Department:
Film & Media Culture
Division:
Arts
Requirements Fulfilled:
ART SOC WTR

Sections

Winter 2019

FMMC1029A-W19 Lecture (Dobreva)