An introduction to the fundamentals of corporate campaigning, largely focused on the environmental movement and specifically upon ongoing ocean conservation efforts spearheaded by various non-governmental organizations that interact with the North American corporate, governmental, and philanthropic sectors. This is an abridged version of the standard two-weekend workshop with a primary emphasis on key concept exploration and strategic communication. It is designed to build upon to last semester's IEPG 8606 "Contemporary Environmental Campaign Strategy," but all students are welcome.