This course will provide an overview of several commonly utilized strategies for improving the health and nutrition behaviors of target beneficiaries in public health programs throughout the developing world. Case examples will be drawn from Project Concern International's work in behavior change communication (BCC) at household and community level in Africa, Asia and Latin America to illustrate how these strategies are designed and implemented on the ground. Strategies covered will include the BEHAVE Framework, Doer/Non-Doer Analysis, Trials of Improved Practices, Positive Deviance/Hearth, Community-led Total Sanitation, and Participatory Rural Appraisal, among others.